The 2017 Ecommerce Paid Search Report – ROIRevoultion

Between Google and the Yahoo/Bing Network, the momentum of change in paid search is staggering. Based upon analysis of over $300 million in ad spend over the past two years, this report lays out trends and opportunities for ecommerce merchants to maintain strong growth throughout 2017 beyond. Read this report to discover: How are people searching […]

PayPal To Increase Fees for International Transactions in March 2017

Effective March 29th 2017, Paypal will increase the payment fee for international payments from 3.9% to 4.4%. The official statement from the Paypal policy update page is: We are changing the standard transaction fee for sellers selling goods or services online to buyers outside the U.S. from 3.9% to 4.4% plus the existing fixed fee based on […]

Do customers really know how to navigate your eCommerce Store?

Wouldn’t it be nice if there was an easy way to dig into the inner thoughts of the persons browsing your website? Knowing why they clicked on a specific link first… Knowing why they decided to go back to the homepage, despite finding the product they wanted to buy. All of these actions often go […]

Will re-writing your product descriptions improve search rankings?

One of our blog readers emailed us recently for some advice. He purchased a poorly operated eCommerce store and felt that one of the things causing a problem, was that all the product descriptions were copied from the original manufacturer. He felt like this with damaging the Google search rankings and therefore, losing potential sales. Duplicate […]

3 eCommerce SEO Predictions For 2017

The SEO landscape has changed so much over the last few years, it’s almost unrecognisable. Changes are made to the algorithms so often, you have to think not only about the new changes, but also about changes that may impact things in the future. Below are 3 of my predictions for 2017. #1: Voice search will grow […]